Turning Green was an opportunity to write and research more about the concept of the environmental attitude-behaviour gap, comparatively more in-depth than the work I had completed in the Establishing Victoria’s Circular Economy report. Written as a conference paper, I argue how visual communication may not be the solution to closing the disconnect between sustainable attitudes and acting in favour of the environment, but rather how it should be the method that delivers a solution that can. Citing a multitude of supporting articles, this paper was an exploration into sustainability and design implementation which helped me revaluate how crucial design is to evolving our society into one that is green.
Dr. Clementine Thurgood wrote “This is a beautifully-written piece! Excellent clear story that builds over the paper. Great integration of secondary research throughout.” This paper was graded a 39.5/40.

Full paper
Back to Top